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$1.00
115 5th Avenue S, La Crosse, WI
MLS# 1600661
Scenic Center is a landmark Art Deco commercial building offering a rare opportunity to lease substantial space in the heart of downtown La Crosse. Designed by Joseph and Frank Schwalbe and built on the historic site of the former La Crosse Theatre, this five-story structure showcases classic Art Deco detailing including a cast stone façade, stepped vertical piers, and decorative tile insets that reflect the architectural style’s prominence from 1925 to 1940. Long recognized as a major downtown destination, the building previously served as a flagship JCPenney department store and continues to stand as one of the city’s most recognizable commercial landmarks. Its recessed storefront entrance, original decorative lighting, and strong architectural presence create a highly visible and inviting business environment. With approximately 29,729 rentable square feet spanning multiple levels—including retail, office, basement, and mezzanine space—the property offers exceptional flexibility for a wide range of commercial uses. Its layout supports both single-tenant and multi-tenant configurations in a high-traffic downtown setting. Suites now available for your business. Inquire today to secure space in this iconic downtown destination.
Bed N/A Bath N/A Sq. Ft. 0 x 0 x Year 1930 Type CommercialLease -
$1.00
205 5th Avenue S, La Crosse, WI
MLS# 1600653
The historic Exchange Building offers a rare opportunity to lease space in one of downtown La Crosse’s most recognizable Art Moderne landmarks. Designed by J. Mander Matson and built in 1940 for the Hoeschler family, this six-story poured concrete building showcases timeless architectural character with its signature curved corner façade, continuous window bands, and detailed geometric ornamentation. The iconic bull sculpture atop the structure reflects the legacy of the Hoeschler family, prominent local real estate developers who played a key role in shaping the community. Positioned along Fifth Avenue in the heart of downtown, the property delivers exceptional visibility, strong pedestrian traffic, and a highly desirable business address. With approximately 22,719 rentable square feet, the building offers a variety of storefront and upper-level office suites suitable for retail, professional services, medical users, and boutique commercial tenants. This gross lease opportunity provides flexibility and simplicity for tenants seeking a well-located, character-rich space in a thriving downtown environment. Elevator access, excellent signage opportunities, and surrounding established businesses further enhance the building’s appeal as a premier commercial destination. Suites now available for your business. Inquire today to secure space in this iconic downtown landmark.
Bed N/A Bath N/A Sq. Ft. 0 x 0 x Year 1941 Type CommercialLease -
Bed N/A Bath N/A Sq. Ft. Above: N/A
Below: N/AYear N/A Type ResidentialIncome
The data relating to real estate for sale on this web site comes in part from the Internet Data Exchange program of the NW WI MLS. Real estate listings held by brokerage firms other than Kaiser Realty are marked with the NW WI MLS icon. The information provided by the seller, listing broker, and other parties may not have been verified.
DISCLAIMER: This information is provided exclusively for consumers' personal, non-commercial use and may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing. This data is updated every business day. Some properties that appear for sale on this web site may subsequently have been sold and may no longer be available. Information last updated 5/1/2026.
